WRAPPED IN INDIGO: KLEED’s CHEMICAL-FREE

There is something quietly poetic about indigo. A colour as old as time itself, born from the earth, carrying in its depth the stillness of the night sky and the promise of new beginnings. This summer, KLEED draws from that ancient palette to write a new chapter in its journey toward sustainability: our first collection of chemical-free kimonos.

Each kimono is a testament to what happens when beauty and responsibility walk hand in hand. Crafted from 100% cotton, the fabric breathes with the lightness of summer, its surface alive with block-printed motifs that seem to dance in the sun. Happy patterns, embroidered with care. The flourish on the sleeve, is not a loud statement, but intimate detail, designed to be discovered slowly, like secrets whispered between friends.

Yet their story extends beyond their surface. For the first time, no chemicals have touched the dyeing process. The indigo that shades these garments is natural, kind to the skin and kinder still to the planet. In wearing one, you wear a piece of the earth unaltered — an elegance that leaves nothing harmful behind.

For KLEED, these kimonos are not just a collection. They are a beginning. A seed planted towards a larger vision: a full line of chemical-free garments, designed for those who see fashion not as fleeting, but as a conscious act — for women who understand that luxury is not at odds with sustainability, but defined by it.

These pieces are meant to live with you, not just this season, but year-round. They are
companions for mornings by the sea, evenings under the stars, and everything in between — garments that remind us that the most beautiful things are often the ones that do the least harm.

Because true modern luxury is not found in excess, but in restraint. In choosing not only what we wear, but how it is made. In honouring the planet as much as we honour ourselves. And in indigo, KLEED has found the perfect shade to begin again.

With love,
Carolina Guedes Cruz
Founder, KLEED