A dazzling burst of colour, a resounding shout of joy – creativity unleashed. Sustainable luxury loungewear brand KLEED’s stunning Guava SS24 collection is a hymn to life it self.
We are thrilled to launch our latest initiative: The Green Label collection. Using excess fabrics from each collection, our talented designers have come up with stunning, unique designs. Best of all, from our discerning customers’ point of view, The Green Label articles are, by their very definition, limited editions.
As CEO Carolina Guedes Cruz, explains, “KLEED has always been a conscious fashion brand. We are constantly searching for ways, and rolling out initiatives to reduce our carbon footprint, support local communities, and raise awareness of wildlife conservation projects. It’s embedded in everything we do – and, really, what we are all about.
Our first The Green Label collection embodies this simply, yet effectively – and we’re quietly proud of what we’ve achieved. At KLEED, we already produce handmade paper from our excess fabrics, but The Green Label is a far more ambitious project – we are committing ourselves to an entire additional collection.
As well as being zero waste, each The Green Label collection will be unique, constantly evolving and changing, simply because each article is designed and produced from existing stock – which our socially conscious KLEED clients deeply appreciate. More than zero waste, we are creating our own circular economy”.
In The Green Label Collection, KLEED’s talented design and uncompromising quality craftsmanship come together in a dazzling variety of stunning KLEED kaftans, kimonos and pyjamas. The riot of colour and wealth of patterns and designs, make The Green Label one of our most sought-after collections.
Creative Direction Carolina Guedes Cruz & Art Director Vânia Fernandes
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